Make citations your centre of attention

Header tags are not as critically important for your site rankings as they used to be, but these tags still serve an important function for SEO. What subjects are they writing about? For most people, a free short url is all they need. Always Flourish that your keyword or phrase …

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Make sure you include onsite SEO when organising your SEO strategy

There's strong evidence that click-through rates will influence your website's Google search ranking, though this is difficult to confirm given the company's secrecy surrounding their algorithms. The Penguin update in 2012 (and its subsequent iterations) scared many search marketers away from the strategy, and John Mueller's comments that link building …

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When your use of keywords becomes obsessive

Many times people set unrealistic expectations for themselves. They think generating content for an entire website will take a few hours, when it really takes a few weeks. This incorrect assumption creates frustration and the frustration creates procrastination. As I mentioned before, Google rates the relevancy of the landing page …

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